AdFirst.vc co‑invests with other venture firms in early‑stage and expansion‑stage B2C companies, particularly in AdTech and e‑commerce sectors. The firm adds value through marketing due diligence, audience testing, and strategic growth expertise to de‑risk customer acquisition. Their focus is on ventures with strong market traction potential where marketing insight can accelerate scaling.
Industries
Industry breakdown
Top industries in the portfolio
Geography
Geographic scope
Global
Geography breakdown
Darker regions = more portfolio companies
Top 5 countries
United States of America
33.3%United Kingdom
18.5%Switzerland
7.4%Germany
7.4%Australia
3.7%Other
29.6%Countries with a higher share of the portfolio are shaded darker on the map.
Stages
Stage indicator
Pre-Seed → Series A
Stage breakdown
Portfolio by stage
Portfolio vintage
Companies by founded year
Fund details
Check sizes
Min: $100.0K
Typical: $500.0K
Max: $1.0M