Zwipe provides a paid membership and loyalty platform that helps restaurants turn casual guests into committed members through branded physical and virtual cards. The Mastercard-powered solution handles subscriptions, recurring billing, and member communication without requiring POS integration or a custom app, giving restaurants predictable revenue and built-in customer relationships.
Funding
Funding not disclosed
Founders
Product
Problem
Traditional free loyalty programs reward customers only after a visit, which does little to create commitment or drive repeat business. Restaurants struggle to build predictable revenue and direct customer relationships when they rely on generic loyalty systems that are easy for guests to ignore.
Solution
Zwipe offers a paid membership infrastructure that gives restaurants a reason for customers to return before they even leave. The platform provides branded membership cards—both physical and virtual—that are powered by Mastercard and work natively with Apple Wallet and Google Wallet. Zwipe handles all operational complexity, including subscription management, recurring payments, auto-renewals, and secure processing, so restaurants can launch and run membership programs without POS integration or developer resources. The built-in CRM enables direct member communication through SMS and push notifications, while automated campaigns and weekly perks keep members engaged and visiting more often.
Target Audience
Primary customers are restaurants and food-service businesses seeking to build predictable recurring revenue and stronger customer loyalty through paid membership programs.
Features
- Mastercard-powered physical and virtual membership cards with Apple Wallet and Google Wallet support
- Recurring payment processing with auto-renewals and secure billing
- No POS integration required; works standalone or alongside existing systems
- Built-in CRM with SMS and push notification campaigns for direct member messaging
- Subscription management and member tracking with no spreadsheets or workaround systems
- Fundraising and gifting support to drive additional community value
- No app download required—members use cards and wallets they already have