YoLa Fresh operates a technology platform connecting small-holder farmers directly with traditional fresh produce retailers in Africa. The solution uses data and machine learning to build predictive algorithms for supply, demand, and pricing within the perishable goods supply chain. This direct linkage aims to increase farmer profits while lowering costs for retailers.
Funding
$7M raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
Founders
Product
Problem
The fresh produce supply chain in Africa faces challenges including multiple intermediaries, inconsistent pricing, and lack of demand forecasting, leading to reduced profitability for small-holder farmers and increased costs for retailers. This inefficiency results in delayed access to high-quality produce and significant post-harvest losses.
Solution
YoLaFresh is a technology platform designed to streamline the fresh produce supply chain by directly connecting small-holder farmers with retailers. The platform eliminates intermediaries, enabling retailers to source produce at lower costs while ensuring farmers receive higher profits and faster payments. By leveraging data analytics, YoLaFresh provides demand forecasting and pricing optimization, reducing waste and improving supply chain efficiency. The solution creates value for all stakeholders, from farmers to retailers and end consumers, by ensuring quicker access to fresher, high-quality produce.
Target Audience
The primary target audience includes small-holder farmers looking to increase their profitability and retailers seeking to reduce costs and improve access to fresh produce.
Features
- Direct connection between farmers and retailers, eliminating intermediaries
- AI-driven demand forecasting to predict market needs and reduce waste
- Machine learning algorithms for dynamic pricing optimization
- Real-time data analytics to improve supply chain efficiency