Yandeh provides an integrated go-to-market platform for consumer goods businesses to optimize sales force automation, key account management, and B2B marketplace transactions. The platform offers modules for sales execution, financial services, and data consolidation to improve operational efficiency and drive revenue growth.
Funding
Funding not disclosed
Founders
Product
Problem
Consumer goods businesses face challenges in efficiently executing go-to-market strategies, optimizing sales performance, and gaining real-time market insights. This often leads to fragmented commercial operations and missed opportunities for revenue growth.
Solution
Yandeh provides an integrated, real-time go-to-market platform designed to streamline commercial strategy execution for consumer goods companies. The Yandeh Smart Suite™ offers a suite of interconnected modules that leverage advanced technologies and data intelligence to enhance sales force automation, manage key accounts, and facilitate B2B marketplace transactions. By centralizing data and providing strategic insights, Yandeh empowers businesses to optimize sales execution, improve operational efficiency, and drive measurable business results. The platform also includes financial services for retailers and data consolidation capabilities to support informed decision-making.
Target Audience
Yandeh targets consumer goods businesses, including manufacturers, distributors, and retailers, seeking to enhance their commercial operations, sales force effectiveness, and digital B2B engagement.
Features
- **SmartSales Pro**: A commercial management platform for key accounts featuring sales action monitoring, investment simulators, agenda and route planning, sell-in/sell-out integration, and data export capabilities.
- **SmartForce**: A sales force automation tool designed for field visits, offering clear goal tracking, performance and remuneration visibility, optimized routes with geolocation check-ins, and offline functionality.
- **Abastece Shop**: A B2B digital marketplace for sales, enabling easy navigation, intelligent product search, official brand stores, smart replenishment lists, and optimized B2B promotions.
- **Bank.y**: A financial service providing instant credit assessment for retailers, assuming default risk, facilitating collections, and offering real-time invoice generation.
- **Data Hub & SmartCenter**: A data consolidation system that integrates various data sources, offering strategic visualizations for precise, data-driven decision-making.
- **Maestro**: A platform for managing incentives and distributor inventory, including performance management, transparent commercial budgets, and vendor-managed inventory (VMI) suggestions.
- **Reach**: A CRM tool for automated WhatsApp and push notification campaigns, enabling personalized promotions and purchase reminders.
- **Sync**: A pricing and strategy optimization tool that provides market share analysis, product standardization, price competitiveness insights, and consumer trend analysis.