YesGraph

Acquired

YesGraph provides a referral platform that uses machine learning and social graph analysis to recommend which contacts users should invite, increasing referral conversion rates. The technology was developed from experience optimizing Dropbox's referral program and has been used by companies like Airbnb, Atlassian, Gusto, and Hired. YesGraph's team and technology were acquired by Lyft to strengthen its driver referral program.

Traction –/10

San Francisco, United States · HQ

Marketing Technology
Artificial Intelligence
Software Only

Updated 9 days ago

Funding

Funding not disclosed

Funding rounds are not available yet.

Founders

Founder details are not available yet.

Product

Problem

Companies with referral programs often struggle to identify which contacts a user is most likely to respond to, leading to low conversion rates and wasted outreach efforts. Generic sharing prompts fail to leverage the social connections that drive successful referrals.

Solution

YesGraph offers a referral platform that applies machine learning and social graph analysis to recommend specific people a user should invite, increasing the likelihood of successful referrals. The technology analyzes a user's social connections to surface high-potential invitees, making the referral process smarter and more effective. The platform is designed to integrate into companies' existing referral programs, providing a data-driven layer that boosts engagement and conversion. YesGraph's approach was developed from experience optimizing Dropbox's famous referral program, aiming to make advanced referral intelligence accessible to a broader range of companies.

Target Audience

Primary customers were high-growth technology companies, including marketplace platforms and SaaS businesses like Airbnb, Atlassian, Gusto, and Hired, that relied on referrals for user acquisition and growth.

Features

Machine-learning-driven recommendations for optimal invite targets based on social graph analysis
Social graph analysis that identifies influential and high-propensity connections
Integration-ready platform designed for embedding into existing referral and sharing workflows
Scalable API infrastructure used by high-growth companies to drive user acquisition