Yepp provides a gamified fan engagement platform that integrates predictive analytics and community features into digital sports products, allowing fans to compete and interact throughout the season. This solution enhances user retention and drives revenue opportunities for sports teams, broadcasters, and venues by fostering a deeper connection between fans and their favorite sports.
Funding
$330K raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
Founders
Product
Problem
Sports teams, broadcasters, and venues struggle to maintain consistent fan engagement throughout the entire season, especially outside of live game events. Existing digital sports products often lack interactive features that foster a sense of community and competition among fans, leading to decreased user retention and missed revenue opportunities.
Solution
Yepp provides a white-labeled fan engagement platform that integrates directly into existing digital sports products, offering a suite of gamified prediction and community features. The platform allows fans to compete against each other by predicting outcomes across various sports and events, earning points based on real-market probabilities. These points contribute to a variety of community leaderboards, fostering a sense of competition and community. Yepp's solution includes tools such as MVP voting, predicted line-ups, and in-venue engagement features like real-time rewards via QR codes and vouchers. The platform is designed to enhance user retention, drive viewership, and create new revenue streams through sponsorships, ticket sales, and merchandise opportunities.
Target Audience
Yepp's primary customers include sports teams, sports broadcasters, sports tech companies, and sports bars looking to enhance fan engagement and create new revenue opportunities within their existing digital ecosystems.
Features
- Full-season and game-day prediction contests across a variety of sports
- Customizable, white-labeled design to integrate seamlessly with existing digital products
- Community leaderboards to foster competition and engagement
- In-venue engagement solutions with real-time rewards via QR codes and vouchers
- MVP voting and predicted line-up features
- Support for multiple sports, including American football, basketball, baseball, ice hockey, motor racing, soccer, rugby, and tennis
- Customizable for any tech stack and language