Provides financed solar systems and smartphones to rural households through a technology-driven distributed sales network. This approach addresses energy access and digital connectivity gaps, enabling over 600,000 customers in six countries to access affordable, sustainable solutions and a suite of digital financial services.
Funding
$52M raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
Founders
Product
Problem
Many rural households in Africa lack access to reliable electricity and internet connectivity, hindering their ability to improve their quality of life and participate in the digital economy. Traditional infrastructure development is often slow and expensive, leaving these communities underserved.
Solution
Yellow provides financed solar home systems and smartphones to rural households through a technology-driven, distributed sales network. This approach overcomes infrastructure limitations by offering affordable payment plans for essential products, coupled with digital financial services. The company's Ofeefee technology empowers its salesforce to efficiently reach and serve customers in remote areas. By combining access to energy, internet, and financial tools, Yellow enables customers to improve their living standards and access new opportunities.
Target Audience
The primary target audience is rural households in Africa who lack access to reliable electricity, internet connectivity, and financial services.
Features
- Financed solar home systems providing reliable electricity access
- Financed smartphones enabling internet connectivity and access to digital services
- Ofeefee technology platform empowering a distributed sales network
- Affordable payment plans tailored to rural household incomes
- Access to a suite of digital financial services