The startup develops digital bonus programs that utilize gamification to encourage health-conscious behaviors among insured individuals. By creating digital touchpoints and sharing health data with insurance companies, the platform enhances user engagement and promotes healthier lifestyles, ultimately benefiting both users and insurers.
Funding
$8.3M raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
Founders
Product
Problem
Many health insurance programs lack effective methods to consistently engage members in adopting and maintaining healthy behaviors. Traditional bonus programs often fail to create lasting motivation or provide personalized support for individual health goals. This results in missed opportunities for preventive care and improved health outcomes for insured individuals.
Solution
YAS.life provides a suite of digital health and prevention products designed to motivate users toward healthier lifestyles through gamification and rewards. The platform offers a customizable white-label app that integrates with existing insurance and corporate wellness programs. By participating in challenges, tracking activity, and achieving health goals, users earn points redeemable for a variety of benefits, including corporate perks, discounts, and access to health-related services. The platform's modular design allows organizations to select specific features and integrate them into a tailored solution that aligns with their target audience and program objectives. YAS.life aims to create sustainable behavior change by making healthy habits fun, engaging, and rewarding.
Target Audience
The primary target audience includes health insurance companies, corporate wellness programs, and employers seeking to improve employee health and engagement.
Features
- Customizable white-label app with branding options
- Gamified challenges and activity tracking to promote engagement
- Integration with corporate benefits and rewards programs
- Personalized health insights and progress tracking
- Modular design for tailored solutions
- Support for various health activities, including steps, exercise, and mindfulness
- Secure data handling and privacy protection