Yaga operates a peer‑to‑peer marketplace for pre‑owned clothing, accessories, beauty and home items, allowing individuals to list and discover products via searchable filters. The platform includes escrow payment processing and automated shipping label generation with real‑time tracking, while a rating system and seller analytics build trust and optimize sales. Mobile apps for iOS and Android let users manage listings and transactions on the go.
Funding
$4.7M raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
Founders
Product
Problem
Consumers seeking affordable, sustainable fashion and home goods often face limited options for buying or selling pre‑owned items, while sellers lack a trusted platform that handles payments and delivery securely. This results in fragmented transactions and reduced confidence in peer‑to‑peer resale.
Solution
Yaga provides a dedicated online marketplace that connects individual buyers and sellers of preloved clothing, accessories, beauty products, and home items. Users create listings with photos and descriptions, which are searchable by brand, category, size, and price. The platform integrates a secure payment gateway that holds funds in escrow until the buyer confirms receipt, protecting both parties. Built‑in logistics partners enable sellers to generate shipping labels and track deliveries directly from the dashboard. A rating and review system builds trust and helps maintain product quality across the community. Yaga’s mobile apps for iOS and Android allow users to browse, list, and manage transactions on the go, while analytics tools give sellers insight into sales performance. The service streamlines the entire resale cycle, making sustainable shopping convenient and reliable.
Target Audience
Primary users are individual consumers and small sellers who want to buy or sell secondhand fashion, beauty, and home products, including style influencers and hobby resellers.
Features
- User‑friendly listing editor with bulk photo upload, item attributes, and brand tagging for precise cataloguing
- Integrated escrow payment processing that releases funds only after buyer confirmation
- Automated shipping label generation and real‑time tracking through partnered couriers
- In‑app rating and review system for buyers, sellers, and individual items
- Mobile applications (iOS & Android) with push notifications for order updates and new listings
- Advanced search and filter capabilities across categories, sizes, price ranges, and condition grades
- Seller analytics dashboard showing sales volume, revenue trends, and inventory turnover