Xpertly helps B2B companies get discovered by enabling their executives and internal experts to engage consistently on social media. By building credibility and thought leadership, Xpertly ensures companies are top-of-mind for buyers even before they begin searching for solutions. This approach helps companies bypass the challenges of declining search traffic and AI-generated content.
Funding
Funding not disclosed
Founders
Product
Problem
B2B companies struggle to gain visibility and establish trust with potential buyers due to declining organic search traffic and the overwhelming volume of generic, AI-generated content. Traditional content marketing methods are becoming less effective as buyers increasingly rely on recommendations from industry peers and trusted experts within online communities.
Solution
Xpertly provides an AI-powered marketing coach that enables executives and internal experts to become trusted voices within their industry. The platform identifies high-value discussions on platforms like LinkedIn and Slack, guiding experts to engage in relevant conversations and share their insights. By consistently participating in these discussions, experts build credibility and ensure their companies remain top-of-mind for buyers. Xpertly helps companies cut through the noise and establish themselves as thought leaders, driving high-quality organic traffic and improving conversion rates.
Target Audience
Xpertly targets B2B companies seeking to enhance their brand visibility, establish thought leadership, and drive organic traffic through expert engagement on social media and professional networking platforms.
Features
- AI-driven identification of trending topics and relevant discussions in LinkedIn and Slack communities.
- Personalized email digests summarizing key insights and opportunities for engagement.
- Expert recommendation engine to discover new connections and conversations aligned with areas of expertise.
- Commenting assistance with suggested ideas and ratings to ensure relevant contributions.
- Prioritized daily action list for LinkedIn, providing a focused approach to engagement.
- Browser extension for seamless integration with Slack workspaces.
- Analytics dashboard to track reach and engagement with target audiences on LinkedIn.