XenTag offers cryptographic NFC smart tags that turn ordinary packaging into tamper‑proof, app‑free authentication points. Brands can embed a unique digital identity in each product, enabling consumers to tap with any NFC‑enabled smartphone to verify authenticity, view origin details, and access real‑time data on product status, returns, and warranty validation.
Funding
Funding not disclosed
Founders
Product
Problem
Retail and consumer brands struggle with counterfeit products, fraudulent returns, and lack of transparent product provenance, which erode consumer trust and increase operational costs.
Solution
XenTag equips brands with cryptographic NFC smart labels that assign a unique, tamper‑proof digital identity to each individual item. When a consumer taps the label with any NFC‑enabled smartphone, the tag instantly verifies authenticity and displays detailed product information without requiring a dedicated app. The platform records each authentication event, providing brands with real‑time data on product usage, batch performance, and return patterns across the supply chain. This data enables proactive fraud detection, streamlined warranty validation, and improved traceability for resale or recycling initiatives.
Target Audience
Primary customers are consumer goods manufacturers and retailers seeking to protect brand integrity, reduce fraudulent returns, and provide transparent product information to end‑users.
Features
- Cryptographic NFC tags that generate unforgeable, item‑level digital identities
- App‑free verification via standard NFC‑enabled smartphones
- Real‑time dashboard showing authentication events, demand metrics, and batch analytics
- Ownership‑history tracking to support resale verification and warranty claims
- Integration with brand‑managed site builder for customizable consumer experiences