WorkSpan

About WorkSpan

The startup offers a co-sell management platform that enables ecosystem leaders to collaborate with strategic partners on sales deals and manage shared pipelines through integrated CRM functionalities. This solution enhances revenue growth by facilitating co-sell referrals and providing real-time performance tracking on a live dashboard, streamlining joint marketing efforts.

```xml <problem> Many companies struggle to effectively manage co-selling initiatives with partners due to disconnected systems and a lack of real-time visibility into shared pipelines. This leads to missed opportunities, inefficient collaboration, and difficulty in accurately attributing revenue to partner efforts. </problem> <solution> WorkSpan provides a co-sell management platform that connects a company's CRM with its partners' systems and cloud marketplaces, enabling streamlined collaboration and revenue attribution. The platform facilitates the creation and management of co-sell referrals, automates opportunity updates, and provides a unified view of the shared pipeline. By integrating with cloud marketplaces, WorkSpan enables partners to list and transact offers directly within their native sales workflows. AI-powered features automate tasks such as referral completion and duplicate detection, freeing up teams to focus on building relationships and closing deals. </solution> <features> - Universal Adapter: Connects to existing CRM systems and cloud marketplaces without requiring changes to existing sales processes or CRM objects. - AI Teammates: Automates referral completion, detects duplicate referrals, and maps partner accounts to CRM records. - Partner Revenue Flows: Enables the design and execution of partner initiatives with tailored actions that drive repeatable and measurable revenue. - Marketplace Listing Management: Facilitates the creation and management of cloud marketplace listings. - Co-sell Automation: Automates the creation, updating, and submission of cloud opportunities. - Planning & Attribution: Provides tools for strategic account planning and revenue attribution across partners. - Security & Access Controls: Ensures secure data sharing and access management. </features> <target_audience> The primary customers are enterprises seeking to scale revenue through cloud, GSI, ISV, and reseller partnerships, as well as those looking to leverage cloud marketplaces for co-selling and transactable listings. </target_audience> ```

What does WorkSpan do?

The startup offers a co-sell management platform that enables ecosystem leaders to collaborate with strategic partners on sales deals and manage shared pipelines through integrated CRM functionalities. This solution enhances revenue growth by facilitating co-sell referrals and providing real-time performance tracking on a live dashboard, streamlining joint marketing efforts.

Where is WorkSpan located?

WorkSpan is based in San Bernardino, United States.

When was WorkSpan founded?

WorkSpan was founded in 2015.

How much funding has WorkSpan raised?

WorkSpan has raised 66000000.

Location
San Bernardino, United States
Founded
2015
Funding
66000000
Employees
198 employees
Major Investors
Insight Partners

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WorkSpan

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Executive Summary

The startup offers a co-sell management platform that enables ecosystem leaders to collaborate with strategic partners on sales deals and manage shared pipelines through integrated CRM functionalities. This solution enhances revenue growth by facilitating co-sell referrals and providing real-time performance tracking on a live dashboard, streamlining joint marketing efforts.

workspan.com10K+
cb
Crunchbase
Founded 2015San Bernardino, United States

Funding

$

Estimated Funding

$50M+

Major Investors

Insight Partners

Team (100+)

No team information available.

Company Description

Problem

Many companies struggle to effectively manage co-selling initiatives with partners due to disconnected systems and a lack of real-time visibility into shared pipelines. This leads to missed opportunities, inefficient collaboration, and difficulty in accurately attributing revenue to partner efforts.

Solution

WorkSpan provides a co-sell management platform that connects a company's CRM with its partners' systems and cloud marketplaces, enabling streamlined collaboration and revenue attribution. The platform facilitates the creation and management of co-sell referrals, automates opportunity updates, and provides a unified view of the shared pipeline. By integrating with cloud marketplaces, WorkSpan enables partners to list and transact offers directly within their native sales workflows. AI-powered features automate tasks such as referral completion and duplicate detection, freeing up teams to focus on building relationships and closing deals.

Features

Universal Adapter: Connects to existing CRM systems and cloud marketplaces without requiring changes to existing sales processes or CRM objects.

AI Teammates: Automates referral completion, detects duplicate referrals, and maps partner accounts to CRM records.

Partner Revenue Flows: Enables the design and execution of partner initiatives with tailored actions that drive repeatable and measurable revenue.

Marketplace Listing Management: Facilitates the creation and management of cloud marketplace listings.

Co-sell Automation: Automates the creation, updating, and submission of cloud opportunities.

Planning & Attribution: Provides tools for strategic account planning and revenue attribution across partners.

Security & Access Controls: Ensures secure data sharing and access management.

Target Audience

The primary customers are enterprises seeking to scale revenue through cloud, GSI, ISV, and reseller partnerships, as well as those looking to leverage cloud marketplaces for co-selling and transactable listings.

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