Wizard AI operates an intelligent shopping agent that scans the web to curate personalized product recommendations based on user needs. This service aggregates millions of products, reviews, and editorial content to simplify product discovery. Users can find and purchase optimal items faster by querying the agent via text or image input from trusted retailers.
Funding
$51.5M raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.

Founders
Product
Problem
Online shoppers often spend excessive time searching across multiple e-commerce sites, sifting through countless product listings and reviews to find the right items. This process can be particularly challenging for shoppers seeking personalized recommendations or specific products with unique attributes.
Solution
WizardAI provides a text-based shopping assistant that leverages generative AI and natural language processing to streamline product discovery and purchasing. Users can send shopping requests via SMS, describing their needs in natural language. The AI then aggregates data from e-commerce sites, customer reviews, and expert opinions to deliver personalized product recommendations directly to the user's phone. The platform also facilitates checkout, order tracking, and returns through the same text interface, creating a unified and convenient shopping experience.
Target Audience
The primary target audience is parents and busy individuals who want a faster, more convenient way to shop online, particularly for children's products and gifts.
Features
- Natural language processing for understanding complex shopping requests via SMS
- AI-powered product recommendations based on user preferences, past purchases, and real-time data
- Aggregation of product data, customer reviews, and expert insights from across the web
- Personalized recommendations considering factors like age, preferences, and key milestones
- Streamlined checkout process directly within the text interface
- Order tracking and management via SMS
- Proactive recommendations based on predicted needs and upcoming events