Wisewell develops a reverse osmosis water purification system that utilizes full spectrum filtration, including carbon, mineral, and UV filters, to remove contaminants such as lead, PFAS, and microplastics from tap water. This installation-free solution not only provides high-quality drinking water but also eliminates the need for approximately 3,700 single-use plastic bottles annually, promoting sustainability and cost savings for consumers.
Funding
$3.6M raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
Founders
Product
Problem
Many households rely on single-use plastic water bottles due to concerns about tap water quality, contributing to environmental waste and ongoing expense. Existing water purification methods may not address the full spectrum of contaminants present in municipal water supplies.
Solution
Wisewell offers a reverse osmosis water purification system designed for home use, providing a comprehensive filtration process. The system utilizes a multi-stage "Full Spectrum Filtration" approach, incorporating carbon, reverse osmosis, mineral, and UV filters to remove contaminants such as lead, PFAS, and microplastics. This installation-free system connects directly to existing water sources, delivering purified and mineralized water on demand. By eliminating the need for bottled water, Wisewell promotes sustainability and cost savings, while also providing users with insights into their water quality and filter life through integrated sensors and a mobile app.
Target Audience
The primary target audience is homeowners and families concerned about tap water quality and seeking a sustainable, cost-effective alternative to bottled water.
Features
- Four-stage "Full Spectrum Filtration" process: carbon, reverse osmosis, mineral, and UV filters
- Removes contaminants such as lead, PFAS, and microplastics
- Installation-free design: plugs directly into existing water sources
- Integrated sensors monitor water quality before and after purification
- Mobile app provides insights into water quality, filter life, and environmental impact
- Twist-and-click filter replacement for easy maintenance