wiasano is an AI-powered marketing platform that helps small and medium-sized businesses plan, create, and publish organic content across social media, blogs, newsletters, and Google Business from a single dashboard. The software automatically generates a personalized editorial calendar and content that matches each company's unique voice, eliminating the need for marketing expertise or expensive agencies. Users report saving 8–10 hours per week by automating content creation, scheduling, and publishing across multiple channels.
Funding
Funding not disclosed
Founders
Product
Problem
Small and medium-sized businesses often lack the time, expertise, and resources to maintain consistent online marketing. Content planning, creation, and publishing across multiple channels are time-consuming, frequently get postponed, and typically fall on a single employee, while external agencies are too costly for many companies.
Solution
wiasano provides an all-in-one marketing software that automates the entire organic marketing process for small and medium-sized businesses. The platform analyzes a company's website to generate a personalized editorial calendar, content topics, target audiences, and keywords without requiring marketing knowledge or manual prompting. Users can create, approve, and automatically publish posts across social media, blogs, newsletters, and Google Business from one central dashboard. The AI content assistant produces texts and image ideas that match the company's existing style, ensuring authentic posts rather than generic AI output. Additionally, wiasano includes a unified inbox for managing messages, comments, and reviews across platforms, with optional AI-generated response suggestions.
Target Audience
Primary customers are small and medium-sized businesses in German-speaking markets, including automotive dealers, restaurants, health and wellness providers, hotels, IT service companies, tourism operators, and consultancies that handle marketing alongside daily operations without dedicated marketing staff.
Features
- AI-driven website analysis that automatically generates marketing strategy, topics, target audiences, keywords, and a complete editorial calendar
- Content creation assistant that produces posts, captions, and image ideas matching the company's unique voice and style
- Multi-channel publishing to Instagram, Facebook, LinkedIn, Google Business, WordPress blogs, Mailchimp, and Brevo newsletters with automated scheduling
- Drag-and-drop editorial calendar for planning and rescheduling content tasks
- UGC tool that lets customers, guests, or employees upload photos and videos via link or QR code, with image rights collected at upload
- Website chatbot that answers customer questions 24/7 using the company's website and PDFs as knowledge base, capturing leads into the wiasano inbox
- Centralized inbox with AI assistant for managing and auto-responding to messages, comments, and Google reviews across all platforms