Where You At Ltd
Where You At (WYA) provides FlexNet, a self-healing Bluetooth mesh network purpose-built for large live events where cellular and venue Wi-Fi collapse under capacity crowds. The platform delivers anonymous crowd analytics, targeted messaging, and operational controls through a live dashboard, deployable without existing power or network infrastructure. An optional SDK integrates with existing event apps in 3–5 days, unlocking friend-finding, staff dot-maps, and targeted zone alerts.
- Events
- Internet of Things
- Telecommunications
- Hardware
- Data & Analytics
Funding
Founders
Founder details are not available yet.
Product
Problem
Cellular networks saturate and venue Wi-Fi collapses under the density of capacity crowds at large live events, causing communications blackouts, loss of situational awareness, and revenue leakage. Teams lose the ability to coordinate, attendees cannot find each other, and operators have no live picture of crowd movement or pinch points.
Solution
Where You At (WYA) FlexNet is a third network purpose-built for crowds, operating as a self-healing Bluetooth mesh that is independent of cellular and Wi-Fi infrastructure. The platform deploys Bluetooth-mesh sensors that anonymously detect nearby mobile devices, providing real-time crowd analytics, targeted messaging, and operational controls through a live operations dashboard. The system works without existing power or network infrastructure and can be deployed with or without app integration. An optional SDK plugs into existing event apps within three to five days, unlocking additional capabilities like friend-finding, staff dot-maps, and targeted zone alerts.
Target Audience
Primary customers are venue owners, event operators, security teams, and vendors managing festivals, marathons, arenas, and conferences who need resilient connectivity, crowd analytics, and operational control at scale.
Features
- Self-healing Bluetooth mesh network that operates independently of cellular and venue Wi-Fi, deployable without existing power or network infrastructure
- Bluetooth-mesh sensors that anonymously detect mobile devices, expandable to temperature, CO₂, and environmental telemetry
- Venue Operations Centre with live heatmap, queue status, dwell time, staff dot-plan, and targeted alerts on desktop, tablet, or mobile
- Historical analysis with post-event reports, year-on-year layout optimisation, and sponsor-grade dwell data
- Optional SDK integration in 3–5 days enabling friend-finding, messaging, queue data in-pocket, staff location dot-maps, and sponsor activations
- Anonymous by default with opt-in identity for runners, staff, and high-value assets