Fortis provides an all-in-one software platform that turns standard card machines into full point-of-sale systems for restaurants, retailers, and service businesses in the UAE. The platform unifies sales, payments, inventory, tax invoicing, and customer loyalty in a single device, with a cloud dashboard for multi-location management. Its built-in loyalty program supports points or stamps, digital wallet cards, and analytics that merchants report drive 25–35% more returning customers.
Funding
Funding not disclosed
Founders
Product
Problem
Small and medium-sized businesses in the UAE often juggle separate systems for payments, inventory, sales tracking, and customer loyalty, leading to operational inefficiencies, manual work, and fragmented customer data. Many retailers and service providers lack the resources to deploy complex, multi-device POS infrastructure, and existing solutions frequently fail to provide VAT-compliant invoicing or integrated loyalty features out of the box.
Solution
Fortis provides an all-in-one software platform that transforms a standard card machine into a complete point-of-sale system, enabling restaurants, retailers, and service businesses to manage sales, payments, inventory, and customer relationships from a single device. The platform supports barcode scanning, product and service catalogs with variants, FTA-compliant simplified tax invoices with automatic 5% VAT calculation, and real-time sales analytics accessible through a cloud dashboard. Fortis includes a built-in loyalty program that lets customers earn points or stamps, redeem rewards directly at checkout, and carry branded digital loyalty cards in Apple Wallet or Google Wallet. The system works offline, supports multiple locations with consolidated reporting, and requires no additional hardware or technical expertise to deploy.
Target Audience
Primary customers are small and medium-sized restaurants, retail stores, salons, gyms, and other service businesses in the UAE that need an affordable, easy-to-use POS system with integrated payments, tax compliance, and customer loyalty.
Features
- SmartPOS software that runs directly on existing card machines, eliminating the need for separate hardware
- Integrated loyalty engine supporting points-based (1 point = 1 AED) and stamp-based reward programs with customizable tiers, welcome bonuses, and expiry dates
- Digital loyalty cards instantly added to Apple Wallet or Google Wallet with QR-code or phone-number enrollment
- FTA-compliant simplified tax invoices with automatic 5% VAT itemization and exportable sales data for quarterly filing
- Cloud dashboard providing consolidated multi-location reporting, sales-by-employee tracking, inventory management with automatic stock updates, and purchase order management
- Offline mode for pop-up stores and temporary locations, with data synchronization once connectivity is restored
- Built-in analytics showing repeat customer rates, revenue from loyalty members, and rewards earned versus redeemed