The startup operates a B2B marketplace that connects fashion companies with buyers for surplus inventory and scrap materials, facilitating the sale of unused textiles and clothing stocks. This platform helps businesses minimize waste and recover value from excess inventory, promoting sustainability in the fashion industry.
Funding
Funding not disclosed


Founders
Product
Problem
The fashion industry faces a significant challenge in managing surplus inventory and textile waste, leading to environmental concerns and financial losses for businesses. Companies often lack efficient channels to recover value from unsold items and scrap materials.
Solution
The company operates SMASELL, a B2B marketplace designed to connect fashion brands with buyers for surplus inventory, overstocked items, and scrap materials. This platform facilitates the resale of unused textiles and clothing, providing a sustainable solution for businesses to minimize waste and recoup investments from excess inventory. By creating a centralized hub, the marketplace enables efficient transactions and promotes circularity within the fashion industry. The platform aims to reduce textile waste by connecting businesses with opportunities to sell excess stock, thereby contributing to a more sustainable and environmentally conscious fashion ecosystem.
Target Audience
The primary customers are fashion companies seeking to offload surplus inventory and buyers interested in purchasing discounted textiles and clothing.
Features
- Online marketplace connecting fashion brands with buyers for surplus inventory and scrap materials
- Platform facilitates the sale of unused textiles and clothing stocks
- Focus on minimizing waste and promoting sustainability in the fashion industry
- Features a wide range of categories, including apparel, accessories, and more
- Offers options for both new and used items