Wayflyer offers data‑driven short‑term financing for eCommerce, Amazon, and wholesale brands, providing advances of $5K‑$20M with a single fixed fee and repayment tied to sales. The platform connects to sales data, delivers funding within 24 hours, and requires no personal guarantees or equity dilution.
Funding
$1B raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
Founders
Product
Problem
Growing eCommerce and consumer brands often face cash‑flow gaps when inventory, marketing, or seasonal demand outpaces available working capital. Traditional bank loans and equity financing are slow, require personal guarantees, and impose restrictive covenants, leaving founders unable to act quickly on growth opportunities.
Solution
Wayflyer provides data‑driven, short‑term financing that matches the revenue cycles of online and wholesale brands. By securely connecting to a seller’s sales platforms, Wayflyer’s algorithms assess monthly revenue and growth trajectory in minutes and generate a tailored advance amount with a single fixed fee. Funds are transferred directly to the business’s bank account within 24 hours, and repayment is aligned to daily sales or fixed instalments, eliminating the need for personal guarantees or equity dilution. The platform offers flexible capital limits ranging from $5 k to $20 m, with automatic upsizing as performance improves, and supports multiple channels including direct‑to‑consumer, Amazon, and wholesale distribution. Transparent terms and a single fee provide predictable costs, while a self‑serve portal enables rapid application and ongoing account management.
Target Audience
Wayflyer serves eCommerce founders and managers of direct‑to‑consumer, Amazon, and wholesale consumer product brands that generate at least $10 k in monthly revenue and have been operating for six months or more.
Features
- Real‑time underwriting using read‑only integration with Shopify, Amazon, and other sales data sources
- Advance amounts calculated as 1.5‑3× monthly revenue, with offers delivered in minutes
- Single fixed fee (no hidden charges) and repayment schedules tied to sales or fixed daily amounts
- Capital disbursement directly to the business’s bank account, usable for inventory, marketing, or any expense
- Automatic credit limit increases based on ongoing performance without re‑application
- Multi‑channel financing options for DTC, Amazon marketplace, and wholesale/CPG brands
- Compliance with GDPR and SOC II, ensuring data security and privacy