This AI-powered market research platform provides an end-to-end suite for businesses, offering survey design, automated data collection, and advanced analytics. It streamlines the research process, enabling deeper insights from consumer and B2B data.
Funding
Funding not disclosed
Founders
Product
Problem
Traditional market research methods are often time-consuming and expensive, requiring significant manual effort in survey design, data collection, and analysis. This can limit the ability of businesses to quickly gather and act on insights from consumer and B2B data.
Solution
Visceral provides an AI-powered market research platform that automates the process of acquiring and analyzing proprietary market data. The platform offers a suite of tools, including survey creation and distribution to a large respondent pool, alongside AI-native capabilities for advanced data analysis and reporting. By integrating these tools, Visceral aims to streamline the research process, enabling users to efficiently uncover insights and create data products. The platform also offers access to an advisor network for additional support, such as conducting interviews and focus groups.
Target Audience
The primary target audience includes consultants and businesses of all sizes seeking to conduct market research and gather proprietary market data.
Features
- AI-powered survey design and distribution to millions of respondents
- "Natural Language Data Science" capabilities for data exploration and analysis
- Automated data collection through a suite of integrated apps
- Presentation and data product creation tools
- MCP server enabling AI interaction with the real world at scale
- Advisor network for research execution support, including quantitative interviews and focus groups