Virtual Visions provides a technology platform that equips retailers with customized smart displays tightly integrated with their inventory systems, turning physical stores into engaging, e‑commerce‑level experiences. The solution lets shoppers instantly see product availability across the store, nearby locations, or online, and even visualize items on themselves via the displays. Currently deployed in over 8,000 locations, the platform drives more than 3.3 million unique sessions and product views each year.
Funding
Funding not disclosed
Founders
Product
Problem
Retailers struggle to make their physical stores as engaging and efficient as online channels, leading to underutilized inventory space and missed sales opportunities. Managing inventory visibility across multiple locations and providing seamless in‑store product discovery are costly and complex.
Solution
Virtual Visions offers a platform that installs customized smart displays directly into a retailer’s existing inventory system. These displays present real‑time product availability, allowing shoppers to locate items in‑store, at nearby locations, or order for home delivery through a branded e‑commerce interface. The system aggregates customer interaction data from the displays, enabling retailers to analyze interest patterns and optimize store layouts. By turning static shelves into interactive, data‑driven touchpoints, the platform enhances the in‑store experience while extending the retailer’s footprint into the cloud.
Target Audience
Primary customers are mid‑size to large brick‑and‑mortar retailers in apparel, home goods, and similar categories seeking to modernize the in‑store experience and improve inventory utilization.
Features
- Smart displays integrated with the retailer’s inventory management for live stock visibility
- Interactive product lookup that shows in‑store, nearby, or ship‑to‑home availability
- Branded e‑commerce checkout embedded in the display for seamless ordering
- Customer interest data capture and analytics to inform merchandising and store design
- Cloud‑based management console for monitoring display performance and inventory across locations