Virtual Fruit provides hospitality vendors with permanent 3D showrooms that let designers worldwide explore, customize, and collaborate on product selections using VR headsets or standard screens. The platform delivers 24/7 global access, real‑time designer meetings, and detailed analytics on product engagement for a simple annual fee, enabling vendors to showcase their full range without physical constraints.
Funding
Funding not disclosed
Founders
Product
Problem
Hospitality vendors often rely on physical samples, limited trade show space, and time‑consuming in‑person meetings to showcase their full product catalog, which restricts global reach and slows the sales cycle.
Solution
Virtual Fruit offers permanent 3D showrooms that host a vendor’s entire product line in an immersive virtual environment accessible via VR headsets or standard web browsers. Designers worldwide can navigate the showroom, customize colors, fabrics, and finishes in real time, and collaborate with vendors through live virtual meetings. The platform operates 24/7, providing global access without travel, and captures detailed engagement analytics to inform sales strategies. All of this is delivered for a single annual subscription, eliminating per‑use fees and reducing the need for physical samples.
Target Audience
Primary customers are hospitality product vendors (furniture, fixtures, equipment manufacturers) and interior designers who need a scalable, interactive platform to present and select FF&E globally.
Features
- Persistent, cloud‑hosted 3D showroom displaying the complete product catalog simultaneously
- Real‑time customization of colors, materials, and finishes with instant visual feedback
- VR and web access, allowing use with headsets or standard screens for broad device compatibility
- Integrated live meeting tools for collaborative design reviews and vendor consultations
- Automated engagement analytics tracking product views, interaction time, and selection patterns
- Scalable architecture supporting multiple vendors and designers across different time zones