VidCrunch, Inc. utilizes its proprietary Smart Video Producer (SVP™) technology to automatically convert static content, such as text and images, into monetizable videos without the need for manual editing. This solution enhances user engagement and retention on publisher websites, ultimately increasing revenue through dynamic video content.
Funding
$4.5M raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
Founders
Product
Problem
Digital publishers face challenges in maximizing user engagement and generating revenue from their existing static content. Many resort to promoted content that directs users away from their site, sacrificing user retention for minimal financial gain. Creating original video content is often expensive and requires specialized skills and infrastructure.
Solution
VidCrunch offers two AI-powered solutions that automatically convert static content into engaging, monetizable videos, keeping audiences on the publisher's site longer. VidExplore™ scans webpages and user preferences to generate relevant playlists from a library of over 3 million licensed videos. VidCrunch™ transforms editorial content into videos, driving internal circulation and increasing revenue. Both solutions aim to provide publishers with new revenue streams and enhanced user engagement without the need for manual video production.
Target Audience
The primary target audience includes digital publishers across various verticals such as news, sports, food, DIY, e-commerce, and direct-to-consumer (DTC) brands seeking to increase user engagement and generate additional revenue from their existing content.
Features
- AI-driven platform that automatically transforms static content (text, images) into video
- VidExplore™: AI scans webpages to create video playlists from a library of licensed content
- VidCrunch™: AI transforms editorial content into monetizable videos
- Customizable playlists based on user preferences and content type (news, sports, etc.)
- Smart Player with various behaviors (sticky, floating, in-content)
- Integration with Google Ad Manager (GAM)
- Dashboard and analytics for tracking key metrics
- White-glove service (Focus™) for managed monetization
- Support for various ad formats: in-stream video, display, interstitials, rewarded video, native, audio