The startup offers a blockchain-based data asset management platform that enables individuals to control access to their personal data while receiving compensation for its use. This technology facilitates real-time, permissioned data sharing, allowing brands to gain accurate insights and enhance their decision-making processes.
Funding
$850K raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
Founders
Product
Problem
Brands struggle to obtain accurate, permissioned data from individuals, leading to inefficient marketing and decision-making processes. Individuals lack control over their personal data and are often not fairly compensated for its use. This creates an imbalance where companies profit from user data without providing adequate value or protection to the data owners.
Solution
Veriglif offers a blockchain-based data network that facilitates direct connections between companies and individuals, enabling permissioned data sharing and fair compensation. The platform uses a "network of networks" approach, integrating with existing business models to provide a transactional engine for data liquidity and quality. By creating a universal ID for each individual based on their digital datagraph, Veriglif verifies identity and links related data across various sources. This allows individuals to manage and monetize their data while providing brands with a transparent marketplace for accessing verified consumer information. The platform leverages blockchain smart contracts to ensure secure and transparent data transactions.
Target Audience
Veriglif targets marketing companies seeking accurate consumer data, as well as individuals who want to control and monetize their personal information.
Features
- Blockchain-based platform for secure and transparent data transactions
- Universal ID creation for individuals based on their digital datagraph
- Permissioned data sharing using blockchain smart contracts
- Data confidence scoring based on matching records across multiple suppliers
- Identification and linking of individual records across multiple sources
- Real-time data access and compensation for individuals
- Tools for consent management, ad blocking, and browser extension