The startup offers an augmented and virtual reality platform that simplifies the creation and delivery of immersive experiences for users in their homes. This technology enhances customer engagement by providing real-life interactions that can be easily accessed and experienced remotely.
Funding
$760K raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
Founders
Product
Problem
Online retailers face challenges in providing customers with a comprehensive understanding of products through static images and descriptions, leading to low conversion rates and increased product returns. Social media influencers lack direct ways to monetize their fan base and struggle with online bullying and anti-social behavior on existing platforms. Content creators often require multiple software and hardware solutions to create and share VR experiences.
Solution
Vello Technologies offers a suite of augmented reality (AR) and virtual reality (VR) solutions designed to enhance customer engagement and create immersive experiences. For e-commerce, Vello provides a SaaS platform that enables businesses to create and customize 3D visualizations of products, allowing customers to view products in their own space using AR. The Vello app connects fans to influencers through AR content and 1-on-1 video messaging, creating a safe environment for interaction and monetization. Vello also provides a platform-agnostic VR video playback solution and a comprehensive VR package that includes hardware, editing software, and support for creating and sharing VR content.
Target Audience
Vello's primary customers include e-commerce businesses looking to improve online sales, social media influencers seeking to monetize their fan base in a safe environment, and content creators aiming to produce and share VR experiences.
Features
- AR Retail: Enables e-commerce businesses to integrate 3D/AR product viewing experiences into existing platforms, improving sales conversion rates.
- Vello App: Connects fans to influencers via AR, offering features like 1-on-1 video messaging and premium content subscriptions.
- VR Solution: Provides a platform-agnostic VR video playback solution for seamless viewing across devices.
- AR Content Creation: Allows influencers to create and post free video and AR content, with options for VIP subscriptions.
- Bullying Prevention: Offers a safe social media environment with no texting, commenting, or direct messaging, and includes reporting and blocking features.
- VR Package: Includes a professional VR camera (8K 360 degree 3D), high-end laptop, Adobe VR editing software, and VR playback software.
- 3D Visualization: Converts product ranges into 3D/AR assets, increasing conversion rates and reducing product returns.