Veesual transforms fashion eCommerce by creating inclusive, visually-driven shopping experiences using AI technology. The platform showcases products on diverse models and enables interactive styling to build shopper confidence and engagement. This scalable solution helps global brands reduce photoshoots, increase conversions, and lower return rates.
Funding
$7.6M raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
AVFounders
Product
Problem
Online fashion retailers struggle to provide shoppers with a realistic view of how garments will look on different body types, leading to uncertainty, lower conversion rates, and increased returns. Traditional product photos often lack diversity in models, failing to represent the broad range of potential customers.
Solution
Veesual offers augmented shopping experiences that allow customers to visualize clothing on diverse models reflecting various body types, ages, and skin tones. Using proprietary image generation technology, Veesual enables shoppers to select models that resemble themselves, providing a more personalized and realistic view of the garments. This enhanced visualization aims to improve customer confidence, increase engagement, and drive sales by helping shoppers project themselves into the clothing. The platform offers features like "Switch Model" to view items on different models, "Look Inspiration" for outfit recommendations, and "Mix & Match Styling" to create custom looks.
Target Audience
Veesual primarily targets fashion brands and luxury maisons seeking to enhance their customer journey and improve online sales through augmented shopping experiences.
Features
- "Switch Model" feature allowing shoppers to view garments on diverse models.
- "Look Inspiration" showcasing outfit recommendations to enhance product page engagement.
- "Mix & Match Styling" enabling customers to create and visualize custom outfits.
- AI-powered image generation technology for realistic garment visualization.
- Mobile-first design, responsive and compatible with app navigation (Android and iOS).
- Customizable UX/UI to match brand look and feel.
- Seamless integration with any CMS via a JavaScript integration.