Veeplay
Veeplay provides a complete video platform with cloud-based APIs, multiplatform player SDKs, and server-side ad insertion for media companies and publishers. The platform transcodes any file format to HLS with CMAF, supports VAST/VMAP/MRAID ad standards, and claims a 25% boost in ad revenue through ad-blocker avoidance. It includes native iOS and Android SDKs plus SmartTV playback across Chromecast, Apple TV, and Amazon Fire TV.
- Media & Entertainment
- Advertising Technology
- Developer Tools
- Software Only
Funding
Funding not disclosed
Founders
Founder details are not available yet.
Product
Problem
Media companies need to deliver video content across websites, apps, and SmartTVs while effectively monetizing that content through advertising. Building reliable video infrastructure with adaptive streaming, DRM protection, and ad integration is technically complex and requires significant engineering resources, often resulting in fragmented playback experiences or suboptimal ad revenue.
Solution
Veeplay offers a complete video platform combining cloud-based video APIs, a multiplatform player framework, and server-side ad insertion to streamline video product development. Publishers upload any file format, and Veeplay transcodes it to HLS with CMAF for fast, reliable delivery to any destination. The player framework includes native SDKs for iOS and Android, supports playback across SmartTVs and streaming devices, and integrates with any VAST-compliant ad server. Server-side ad insertion enables smooth, uninterrupted streaming while bypassing ad blockers, resulting in a reported 25% increase in ad revenue.
Target Audience
Primary customers are media companies, broadcasters, and publishers of all sizes that need to build, stream, and monetize video products across web, mobile, and connected TV platforms.
Features
- Video upload and transcoding to HLS with CMAF, supporting any input file format with AES encryption
- Native player SDKs for iOS (OS 10+) and Android (OS 4.4+), plus playback on Chromecast, Android TV, Apple TV, and Amazon Fire TV
- Complete ad support for VAST 1.0/2.0/3.0, MRAID 1.0, and VMAP 1.0, compatible with any ad server or ad network
- Scene-based and server-side ad insertion with ad blocker avoidance technology
- DRM-ready integration with leading DRM providers
- Support for closed captions (SRT, WebVTT), multitrack audio, and complete UI customization for brand identity
- Event tracking for user engagement metrics and playback analytics