The startup provides an on-demand market research platform that enables companies to gather consumer insights through a do-it-yourself interface or by collaborating with research experts. Its Validation as a Service (VaaS) offers real-time data visualization and segmentation analysis, facilitating data-driven decision-making for businesses.
Funding
$270K raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
IVFounders
Product
Problem
Traditional market research methods are often slow, expensive, and lack the agility to keep pace with rapidly changing consumer preferences. Many businesses struggle to obtain timely and accurate consumer insights, hindering their ability to make informed decisions about branding, product development, and marketing campaigns.
Solution
Vase.ai provides an on-demand consumer research platform that enables companies to gather real-time insights from a panel of over 3.6 million consumers in Southeast Asia. The platform offers both a do-it-yourself interface and the option to collaborate with research experts to design and execute studies. AI-powered data validation and analysis tools ensure data quality and provide actionable insights, including suggested correlations and persona-based segmentation. Clients can access a real-time dashboard to monitor responses, analyze results, and export data for further analysis.
Target Audience
Vase.ai primarily serves marketing teams, product managers, and brand strategists in enterprises and agencies seeking timely, accurate consumer insights to inform decision-making.
Features
- Access to a panel of 3.6 million consumers in Southeast Asia
- Real-time data visualization and segmentation analysis
- AI-powered data validation algorithms
- Customizable research templates designed by experts
- Options for DIY research or collaboration with research experts
- Full-service add-ons for survey building, scripting, and comprehensive report generation
- Real-time dashboard to monitor responses and analyze results
- API for integrating research data with existing business systems