Workshop is a SaaS platform that centralizes internal communications, letting teams create, send, and track messages across email, SMS, web pages, Teams, Slack, and other channels. It features an AI‑powered editor and assistant for on‑brand content generation, automated journey workflows, and real‑time analytics with audience segmentation. Integrated HRIS and design tool connections streamline list management and content creation while maintaining security and compliance.
Funding
$7M raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
MCFounders
Product
Problem
Many organizations struggle to create, distribute, and measure internal communications across multiple channels, leading to fragmented messaging, low engagement, and limited insight into employee response. Coordinating email, SMS, and intranet content often requires disparate tools and manual processes, making it hard to maintain brand consistency and track effectiveness.
Solution
Workshop provides a unified internal communications platform that combines email, SMS, and landing-page publishing in a single SaaS solution. Users can draft messages with an AI‑powered editor and the Cici assistant, which generates on‑brand content, subject lines, and images in seconds. The platform supports automated journeys, personalization, and cross‑posting to Teams, Slack, SharePoint, and other channels, ensuring the right message reaches the right audience. Real‑time analytics and AI‑driven insights surface open rates, click‑throughs, read depth, and audience segmentation, enabling teams to iterate quickly. Built‑in integrations with HRIS, Active Directory, Workday, ADP, and design tools like Canva streamline list management and content creation, while role‑based permissions keep communications secure.
Target Audience
Primary customers are internal communications, HR, and corporate communications teams in mid‑size to large enterprises that need to reach both desk‑based and frontline employees across multiple channels.
Features
- AI email editor and Cici assistant that generate complete, brand‑consistent messages from simple prompts
- Multi‑channel distribution (email, SMS, web pages) with cross‑post to Teams, Slack, SharePoint, and QR‑code generation
- Automation (journeys) and personalization to deliver targeted messages at optimal times
- Real‑time analytics dashboard with individual‑level engagement metrics, segment filtering, and AI‑summarized insights
- Integrated distribution list management synced with Active Directory, Workday, ADP, and other HR systems
- Built‑in Canva integration for on‑the‑fly image creation and editing
- Role‑based access controls and optional anonymization for privacy compliance
- Exportable reports in PDF and downloadable data sets for stakeholder sharing