Button provides AI-driven mobile deep linking technology that optimizes post-tap user experiences for affiliate and creator marketing, significantly enhancing tracking and conversion rates. By addressing inefficiencies in existing platforms, Button enables retailers and creators to achieve measurable revenue growth, often exceeding 100%.
Funding
Funding not disclosed
Founders
Product
Problem
Affiliate, creator, and social commerce marketing often suffer from broken mobile deep links and inaccurate attribution, leading to suboptimal user experiences and lost revenue. Existing tracking platforms lack the sophistication to handle the complexities of modern mobile ecosystems, resulting in inefficiencies in post-tap traffic management.
Solution
Button provides an AI-powered platform that optimizes mobile deep linking and attribution for affiliate, creator, and social commerce. By leveraging reinforcement learning models, Button identifies and redirects traffic to the highest-converting path to purchase, ensuring seamless shopping experiences. The platform dynamically adapts to changes in operating systems, app versions, and browser versions, optimizing for the conversion event marketers care most about. Button integrates with leading affiliate networks to mend broken mobile deep linking and in-app attribution, unlocking revenue growth for retailers, publishers, and creators.
Target Audience
Button's primary customers include retailers, publishers, and creators who want to optimize their mobile commerce traffic and increase revenue.
Features
- AI-enhanced optimization that identifies and redirects traffic to the highest-converting path to purchase
- Dynamic deep linking that adapts to changes in operating systems, app versions, and browser versions
- No-code integration options for rapid deployment
- Patent-pending Private App solution for anonymous and compliant affiliate and creator traffic attribution
- Real-time monitoring and reporting of key performance indicators (KPIs)
- Integration with leading affiliate networks
- Support for various marketing models, including affiliate, creator, and social commerce