Provides bidirectional data synchronization between tools like Salesforce, Airtable, and Google Sheets with backend databases such as Postgres and MySQL. This eliminates the need for custom scripts or internal tools, enabling non-technical teams to access and update real-time data in familiar platforms while reducing engineering workload and integration time.
Funding
$1M raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
ELMSNBPHFounders
Product
Problem
Many companies struggle to keep data synchronized between business tools like Salesforce and backend databases such as Postgres, leading to inconsistencies and delays. Engineering teams often spend significant time building custom integrations or UIs to address this, diverting resources from core product development. This results in low adoption of custom solutions and delayed access to real-time data for business teams.
Solution
Bracket provides a two-way data synchronization pipeline that connects business tools like Salesforce, Airtable, and Google Sheets with backend databases such as Postgres and MySQL. This eliminates the need for custom-built integrations, allowing non-technical teams to access and update real-time data in their preferred platforms. Bracket simplifies data management by ensuring that updates in one system are automatically reflected in the other, reducing engineering workload and integration time. The platform supports various connectors, enabling seamless data flow across different tools and databases.
Target Audience
Bracket is designed for mid-market and enterprise companies that need to keep data synchronized between business teams using SaaS tools and engineering teams managing backend databases.
Features
- Bidirectional data synchronization between business tools and backend databases
- Support for popular tools like Salesforce, Airtable, Google Sheets, and Notion
- Compatibility with databases such as Postgres, MySQL, and MongoDB
- Real-time data updates across connected systems
- Simplified data access for non-technical teams
- Reduced engineering effort for custom integrations