URRY! provides a centralized management platform for buildings that utilizes QR code technology to streamline user requests and optimize resource allocation. This solution addresses inefficiencies in space management and enhances operational effectiveness by ensuring quick access to critical information and facilitating effective communication among teams.
Funding
Funding not disclosed
Founders
Product
Problem
Many sports teams and venue operators struggle to engage fans beyond the live game experience, missing opportunities to enhance loyalty and generate additional revenue. Traditional methods of fan interaction often lack personalization and real-time engagement, failing to capture the attention of digitally connected audiences. Sponsors also seek more innovative and measurable ways to connect with fans and demonstrate return on investment.
Solution
URRY! provides a platform designed to transform sports stadiums into connected and interactive spaces, enhancing the fan experience and creating new revenue streams. By digitizing each seat with QR codes, URRY! enables direct and personalized interactions with fans through their smartphones. The platform delivers exclusive content, live challenges, in-app shopping with seat delivery, and real-time statistics, fostering a more immersive and engaging environment. This approach allows teams to gather unprecedented data on fan preferences and behaviors, enabling targeted communication and optimized sponsorship activations.
Target Audience
The primary target audience includes professional sports teams, stadium operators, and venue managers seeking to enhance fan engagement, increase revenue, and provide more value to sponsors.
Features
- QR code-based stadium digitization for seat-specific fan engagement
- In-app games, quizzes, and live challenges to drive real-time interaction
- Integrated e-commerce functionality with in-seat delivery for food, beverages, and merchandise
- Real-time data analytics dashboard for tracking fan behavior and preferences
- Customizable sponsorship activations, including branded content and exclusive offers
- CRM integration for personalized communication and lead capture
- Content Management System (CMS) for easy updates of stadium information
- Option for white-labeling the application with team branding