Urban Animal provides a at‑home DNA testing kit for dogs that screens for over 130 genetic health conditions, physical traits, and mating compatibility. The service includes free nationwide sample pickup, a detailed PDF report within 4‑6 weeks, and a complimentary consultation with veterinary and genetics experts to help pet owners interpret results and plan proactive care.
Funding
Funding not disclosed
Founders
Product
Problem
Dog owners often lack accessible, affordable tools to identify genetic health risks, physical traits, and breeding compatibility, leading to delayed detection of hereditary conditions and uninformed care decisions.
Solution
Urban Animal provides an at‑home DNA testing kit that enables pet parents to screen their dogs for over 130 genetic health issues, 20 physical traits, and mating compatibility. Users collect a saliva sample with a painless cheek swab, schedule a free nationwide pickup, and receive a detailed laboratory report within 4–6 weeks. The report includes actionable health management recommendations and is complemented by a free consultation with certified veterinarians and geneticists, helping owners implement proactive care strategies.
Target Audience
Primary customers are dog owners in India seeking preventive health insights for their pets, as well as breeders who require genetic compatibility information.
Features
- Screening of 130+ genetic health markers covering common hereditary diseases
- Analysis of 20 physical traits and breed‑specific characteristics
- Compatibility assessment for informed breeding decisions
- Pain‑free cheek swab collection with a simple three‑step workflow
- Free pan‑India shipping and scheduled sample pickup within six months of collection
- Laboratory results delivered as a printable PDF report via email
- Complimentary one‑time consultation with veterinary and genetics experts
- Additional free grooming e‑book provided with each test