Upzelo provides a cloud-based platform that enhances customer loyalty and retention through digital loyalty cards and wallet passes, enabling seamless engagement for e-commerce and retail businesses. By utilizing tiered rewards and referral programs, Upzelo addresses customer churn and boosts repeat purchases, significantly increasing customer lifetime value.
Funding
Funding not disclosed
Founders
Product
Problem
E-commerce and retail businesses struggle to retain customers and foster loyalty in a competitive market, leading to customer churn and reduced repeat purchases. Traditional loyalty programs often lack seamless integration and engagement, failing to maximize customer lifetime value.
Solution
Upzelo provides a cloud-based platform that enables e-commerce and retail businesses to enhance customer loyalty and retention through digital loyalty cards and wallet passes for iOS and Android. The platform facilitates direct customer engagement through tiered rewards, referral programs, and membership clubs, all accessible via Apple and Google Wallet. By integrating with Shopify POS and other tools like Klaviyo and Gorgias, Upzelo allows businesses to create a unified online and in-store experience. Customers can instantly redeem rewards with a single tap, and businesses can send push notifications directly to customers' wallets, creating a new marketing channel without requiring a dedicated app.
Target Audience
Upzelo's primary customers are e-commerce and retail businesses seeking to improve customer loyalty, increase repeat purchases, and enhance customer lifetime value through digital loyalty programs and wallet pass technology.
Features
- Digital loyalty cards and wallet passes for iOS and Android devices
- Tiered loyalty programs with unique rewards and perks for each membership level
- Referral programs that enable customers to share passes and refer friends via mobile QR codes
- Integration with Shopify POS for online and in-store loyalty programs
- Push notifications to customer wallets for marketing and engagement
- Integration with marketing tools like Klaviyo, Gorgias, and DotDigital
- Headless Shopify integration