Upvote is a free mobile app that lets shoppers scan product labels and receive an instant 0‑100 match score based on their personal dietary, allergy, and lifestyle preferences. It provides real‑time allergen alerts, community reviews from users with similar profiles, and a rewards system that grants Upcoins for helpful contributions, all while keeping user data private and subscription‑free.
Funding
Funding not disclosed
Founders
Product
Problem
Consumers with specific dietary restrictions, allergies, or lifestyle preferences often struggle to find reliable information about product suitability while shopping, leading to unsafe choices or missed opportunities for products that match their needs.
Solution
Upvote is a free mobile app that lets users scan any product label and instantly receive a personalized match score from 0‑100 based on their self‑defined profile of dietary goals, allergens, and lifestyle preferences. The app combines on‑device image recognition with a curated ingredient database to evaluate each product against the user’s criteria, providing real‑time allergen alerts and suitability ratings. Users can contribute and read community reviews from people with similar profiles, enhancing decision confidence. A built‑in rewards system grants Upcoins for helpful reviews, which can be redeemed for tangible rewards, encouraging active participation. All data remains under the user’s control, with no subscriptions, hidden fees, or data resale.
Target Audience
Primary users are health‑conscious shoppers, individuals with food allergies or dietary restrictions, and consumers seeking lifestyle‑aligned product recommendations.
Features
- Camera‑based label scanning that returns an instant 0‑100 match score tailored to the user’s profile
- Customizable personal profile for dietary goals, allergy restrictions, and lifestyle preferences
- Immediate allergen alerts highlighting ingredients the user needs to avoid
- Community‑driven reviews filtered by similar dietary and lifestyle profiles
- Upcoin rewards program that incentivizes authentic reviews and offers redeemable rewards
- Free, independent service with no hidden fees, subscriptions, or data selling
- User‑controlled privacy settings allowing profile edits or complete data removal at any time