UpsTrace is a B2B platform that connects verified exporters in the seafood and agricultural sectors with global buyers through a marketplace, while providing a Track & Trace system for real-time supply chain transparency. This dual offering addresses the need for secure transactions and traceability, ensuring product compliance and accountability in global trade.
Funding
Funding not disclosed
Founders
Product
Problem
Global trade in sectors like seafood and agriculture often lacks transparency, making it difficult for buyers to verify product origin, quality, and ethical sourcing. This opacity increases the risk of fraud, compliance issues, and reputational damage for businesses involved in international transactions.
Solution
UpsTrace offers a B2B platform that connects verified exporters with global buyers, providing a marketplace and a track-and-trace system to enhance supply chain visibility. The platform enables real-time monitoring of products from quotation to shipment, ensuring compliance with international standards and promoting trust among stakeholders. By integrating traceability into the marketplace, UpsTrace facilitates secure transactions and empowers businesses with the tools to verify product journeys, fostering transparency and accountability in global trade.
Target Audience
The primary target audience includes exporters in developing regions, importers, and global buyers in the seafood, agriculture, and commodities sectors seeking secure and transparent trade solutions.
Features
- B2B marketplace connecting verified exporters in seafood, agriculture, and commodities with global buyers.
- Real-time track-and-trace system providing end-to-end supply chain visibility.
- Traceable packaging and compliance with international standards.
- Integration of global traceability standards and sustainability programs.
- Platform managing a total transaction potential of USD 4,000,000.
- Support for multiple currencies, including USD and IDR.