The startup has developed a universal toll tag platform that utilizes a custom-made RFID tag to facilitate toll payments through a mobile application. This system enables users to seamlessly pay toll fees across various vehicles without the need for multiple tags or accounts.
Funding
$300K raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
Founders
Product
Problem
Drivers often need multiple toll tags or accounts to pay tolls across different regions or vehicles, leading to inconvenience and potential late fees. Existing toll payment methods can also be more expensive, as cash or toll-by-mail options typically incur higher rates than those available to toll tag users.
Solution
Unytag offers a universal toll payment solution that allows drivers to pay toll fees across various vehicles and toll roads using a single RFID tag and mobile application. Users create an account, receive a free tag, and pair it with their smartphone via Bluetooth. As they drive through toll lanes, the app automatically pays the toll, ensuring they receive the lower tag rate without needing a prepaid account with the toll agency. The system batches toll fees incurred during the day and charges the user's payment method at the end of the day. Unytag also provides a trip history report with near real-time information about toll events and disputes erroneous charges on behalf of the user.
Target Audience
Unytag targets individual drivers who frequently use toll roads and want a convenient, cost-effective way to pay tolls across different vehicles and tolling systems.
Features
- Custom-made RFID tag for toll payments
- Mobile application for account management and toll payment processing
- Bluetooth pairing between tag and smartphone
- Automatic toll payment at the lower tag rate
- "Always On" feature for background operation without needing to open the app
- Near real-time trip history report
- Automated dispute resolution for erroneous toll charges