unWOOD manufactures outdoor furniture from MMFM, a patented wood substitute made from earth minerals and 100% recycled polymers. The material is waterproof, weatherproof, and termite-proof, designed to withstand harsh Indian outdoor conditions. The company ships nationwide in semi-knocked-down form, with assembly possible without a carpenter.
Funding
Funding not disclosed
Founders
Product
Problem
Traditional outdoor furniture made from wood, metal, or wicker deteriorates quickly when exposed to rain, sunlight, humidity, and pests. These materials require frequent maintenance, are susceptible to termite and fungal damage, and often fail within a few years in coastal or extreme weather conditions.
Solution
unWOOD provides durable outdoor furniture made from MMFM (Macro Molecular Fiber Matrix), a patented material that integrates earth minerals with 100% recycled polymers. This scientifically designed structure delivers wood-like strength while being completely waterproof, weatherproof, and resistant to termites, fungus, and borers. The furniture is engineered for both fresh and salt water exposure, making it suitable for coastal environments, and requires minimal maintenance beyond occasional cleaning. Products arrive semi-knocked-down with all necessary hardware and an instruction manual, allowing assembly without professional carpenters. The company offers a 5-year warranty and recommends a periodic spray to maintain the finish, ensuring the furniture lasts well over a decade with proper use.
Target Audience
Primary customers include hospitality businesses such as hotels, resorts, and cafes, as well as commercial facilities like retail chains and institutional buildings that need durable, low-maintenance outdoor furniture. The product also serves individual homeowners seeking weather-resistant furnishing for patios, gardens, and coastal properties.
Features
- Patented MMFM material combining earth minerals and 100% recycled polymers for high-performance durability
- Waterproof and weatherproof construction suitable for fresh and salt water environments
- Termite, fungus, and borer resistant, eliminating common pest-related damage
- Wood-like strength with recyclable and circular material design
- Low-maintenance care requiring only occasional wiping and a recommended protective spray every three months
- Semi-knocked-down delivery with included hardware and assembly instructions, requiring no carpenter
- 5-year warranty covering manufacturing defects and material performance