Unplugged

About Unplugged

Unplugged offers the UP Phone, a privacy-focused smartphone that operates on the proprietary LibertOS, designed to eliminate data collection and tracking by removing Big Tech components. The device features a built-in VPN, antivirus, and a privacy center, providing users with complete control over their data and ensuring secure communication without exploitation.

```xml <problem> Conventional smartphones collect user data for advertising and monetization purposes, raising privacy concerns. Users lack control over their data, making them vulnerable to tracking, surveillance, and digital exploitation by Big Tech companies. </problem> <solution> Unplugged offers the UP Phone, a privacy-focused smartphone designed to prevent data collection and tracking. The phone runs on LibertOS, a proprietary operating system free of Big Tech components, and includes a built-in VPN, antivirus, and a privacy center for granular control over privacy settings. The UP Phone gives users the ability to manage and protect their data with advanced encryption, a no-trace VPN, secure messaging, and robust antivirus protection. A kill switch disconnects the battery and circuits for a secure power-off, preventing unauthorized tracking or data transmission. </solution> <features> - LibertOS: A proprietary privacy OS that prevents data breaches and offers precise privacy controls. - Kill Switch: Instantly disconnects the phone battery from circuits to halt unauthorized tracking or data transmission. - Liberty Firewall: Blocks trackers planted in apps and prevents ads, even within applications. - Privacy Center: Manages privacy settings, including Bluetooth, camera, location, and microphone. - UP Suite: An all-in-one app suite with UP Messenger, UP VPN, and UP Antivirus. - UP Messenger: Secure, private communication through end-to-end encryption with self-destructing messages. - UP VPN: Anonymizes browsing activity to prevent digital trails. - UP Antivirus: Actively detects and blocks viruses and malware. </features> <target_audience> The primary target audience includes privacy-conscious individuals, journalists, and professionals who require secure communication and complete control over their personal data. </target_audience> <revenue_model> The UP Phone is sold as a one-time purchase, while the UP Suite, including UP Messenger, UP VPN and UP Antivirus, is available for a monthly subscription fee. </revenue_model> ```

What does Unplugged do?

Unplugged offers the UP Phone, a privacy-focused smartphone that operates on the proprietary LibertOS, designed to eliminate data collection and tracking by removing Big Tech components. The device features a built-in VPN, antivirus, and a privacy center, providing users with complete control over their data and ensuring secure communication without exploitation.

Where is Unplugged located?

Unplugged is based in Dubai, United Arab Emirates.

When was Unplugged founded?

Unplugged was founded in 2024.

Location
Dubai, United Arab Emirates
Founded
2024
Employees
39 employees

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Unplugged

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Executive Summary

Unplugged offers the UP Phone, a privacy-focused smartphone that operates on the proprietary LibertOS, designed to eliminate data collection and tracking by removing Big Tech components. The device features a built-in VPN, antivirus, and a privacy center, providing users with complete control over their data and ensuring secure communication without exploitation.

unplugged.com2K+
Founded 2024Dubai, United Arab Emirates

Funding

No funding information available.

Team (30+)

No team information available.

Company Description

Problem

Conventional smartphones collect user data for advertising and monetization purposes, raising privacy concerns. Users lack control over their data, making them vulnerable to tracking, surveillance, and digital exploitation by Big Tech companies.

Solution

Unplugged offers the UP Phone, a privacy-focused smartphone designed to prevent data collection and tracking. The phone runs on LibertOS, a proprietary operating system free of Big Tech components, and includes a built-in VPN, antivirus, and a privacy center for granular control over privacy settings. The UP Phone gives users the ability to manage and protect their data with advanced encryption, a no-trace VPN, secure messaging, and robust antivirus protection. A kill switch disconnects the battery and circuits for a secure power-off, preventing unauthorized tracking or data transmission.

Features

LibertOS: A proprietary privacy OS that prevents data breaches and offers precise privacy controls.

Kill Switch: Instantly disconnects the phone battery from circuits to halt unauthorized tracking or data transmission.

Liberty Firewall: Blocks trackers planted in apps and prevents ads, even within applications.

Privacy Center: Manages privacy settings, including Bluetooth, camera, location, and microphone.

UP Suite: An all-in-one app suite with UP Messenger, UP VPN, and UP Antivirus.

UP Messenger: Secure, private communication through end-to-end encryption with self-destructing messages.

UP VPN: Anonymizes browsing activity to prevent digital trails.

UP Antivirus: Actively detects and blocks viruses and malware.

Target Audience

The primary target audience includes privacy-conscious individuals, journalists, and professionals who require secure communication and complete control over their personal data.

Revenue Model

The UP Phone is sold as a one-time purchase, while the UP Suite, including UP Messenger, UP VPN and UP Antivirus, is available for a monthly subscription fee.

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