Uniqly.io provides a web3 platform that integrates NFC technology with physical products, allowing creators and brands to authenticate items and enhance customer engagement through digital layers. This approach addresses the challenge of proving authenticity and ownership in the e-commerce space, enabling a seamless blend of physical and digital experiences.
Funding
$150K raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
Founders
Product
Problem
Counterfeit goods and lack of verifiable ownership plague the e-commerce space, making it difficult for consumers to trust the authenticity and provenance of physical products, especially in the context of limited-edition collectibles and luxury items. Brands and creators struggle to maintain control over their intellectual property and build direct relationships with customers in the secondary market.
Solution
Uniqly provides a Web3 platform that bridges the physical and digital worlds by integrating near-field communication (NFC) technology with physical products, enabling creators and brands to authenticate items and create enhanced customer experiences. By embedding NFC tags into products, Uniqly allows customers to verify the item's authenticity and ownership via a simple smartphone scan, linking the physical item to a unique digital representation on the blockchain. This approach enables brands to create phygital products, build direct connections with their customer base, and offer new forms of engagement through digital content, exclusive access, and community features tied to the physical item. Uniqly offers tools for creators to launch their own phygital stores and manage the lifecycle of their products, from initial sale to secondary market transactions.
Target Audience
The primary target audience includes creators, artists, and brands in the Web3 space looking to create phygital products, authenticate their merchandise, and build stronger relationships with their customers, as well as consumers seeking verifiable ownership and enhanced experiences with physical goods.
Features
- NFC tag embedding for physical product authentication and digital ownership verification
- NFT creation and minting tied to physical items
- Customizable storefronts for creators to sell phygital products
- Integration with Ethereum, Polygon, and BSC blockchains
- Tools for creating limited-edition collections and exclusive merchandise
- Options for "Production by Seller" or "Production by Uniqly" store types
- Premium store options with 3D mockups, Decentraland integration, and promotional materials
- Custom solutions for white-label projects and unique merchandise drops