UnifyRM provides non‑profit fundraising teams with a unified data layer that pulls donor information from multiple CRMs and fundraising platforms—including Salesforce, Blackbaud, and DonorPerfect—and applies AI‑driven analytics for executive decision‑making. The platform eliminates manual data reconciliation, offering faster insights, 24/7 AI monitoring, and full data ownership without requiring a migration to a new system. It streamlines reporting and strategic planning for organizations that rely on disparate fundraising tools.
Funding
Funding not disclosed
Founders
Product
Problem
Non-profit fundraising teams often rely on multiple disconnected systems—CRMs, donation platforms, and marketing tools—requiring manual data reconciliation. This fragmentation leads to incomplete donor views and delays executive decision‑making.
Solution
UnifyRM provides a unified data layer that automatically aggregates information from a wide range of fundraising and marketing platforms, including Salesforce, HubSpot, Blackbaud, Mailchimp, and others. The platform uses AI‑driven field mapping and confidence scoring to normalize data without manual effort. Consolidated data is then processed by AI analytics that generate executive‑level insights on donor behavior, campaign performance, and revenue trends. Insights are delivered through a real‑time dashboard that supports 24/7 monitoring while preserving full data ownership for the organization. By eliminating manual reconciliation, UnifyRM enables fundraising leaders to act quickly on complete, actionable intelligence.
Target Audience
Primary customers are fundraising and development teams at mid‑size to large non‑profit organizations that manage donor data across multiple platforms and need consolidated analytics for leadership reporting.
Features
- Automatic aggregation of data from over 15 fundraising, CRM, and marketing integrations
- AI‑powered field mapping with confidence scores to normalize disparate data sets
- Real‑time executive dashboards delivering key performance metrics and donor insights
- Continuous AI monitoring that alerts teams to anomalies or emerging trends 24/7
- Retention of full data ownership with no requirement to migrate existing systems