Building twid: Rewards Payment Network
T
twid
Twid is India's first rewards-based payment network that allows users to apply rewards from multiple merchants at checkout, enabling them to save on purchases. By integrating a seamless payment gateway, Twid enhances the shopping experience and incentivizes spending through exclusive offers and reward points.
- Applications
- Commerce & Shopping
- Financial Technology
- Software Only
Updated 23 months ago
Funding
Raised to date
$19.5MRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
Funding rounds are not available yet.
Founders
Product
Problem
Consumers often accumulate reward points across various merchants, but these rewards are scattered and difficult to use effectively at the point of purchase. This fragmentation limits the value of reward programs and reduces their impact on consumer spending.
Solution
Twid provides a unified rewards-based payment network that allows users to consolidate and redeem rewards from multiple merchants during checkout. By integrating with existing payment gateways, Twid enables users to seamlessly apply their accumulated rewards to reduce the cost of purchases. The platform aggregates reward points from various sources, presenting them in a single interface and simplifying the redemption process. This approach enhances the value of reward programs for consumers and incentivizes spending through a convenient and integrated experience.
Target Audience
The primary target audience is consumers in India who participate in multiple rewards programs and seek a convenient way to consolidate and redeem their points.
Features
- Aggregation of reward points from multiple merchants into a single platform.
- "Pay With Rewards" payment gateway option at checkout.
- Seamless application of rewards to reduce the purchase amount.
- Real-time display of available rewards and redemption options.
- Exclusive offers and additional reward points earned through purchases.