Turnout
Turnout is a meeting-scheduling platform for trade-show exhibitors that identifies and books one-on-one sessions with relevant buyers before the event begins. The service handles outreach via LinkedIn and email in the exhibitor's name, with pricing of $250–$399 per meeting and no charge for no-shows. It helped a five-person AI startup secure 15 meetings with bank leaders at Money 2020.
- Sales Technology
- Software Only
Funding
Founders
Founder details are not available yet.
Product
Problem
Trade-show exhibitors often struggle to fill their calendars with high-quality meetings, leaving booths underutilized and ROI uncertain. Sorting through thousands of attendees to identify the right buyers and coordinating outreach is time-consuming and inefficient, especially for small teams.
Solution
Turnout provides a done-for-you meeting-scheduling service for exhibitors. Clients select the trade show they are attending and define the buyer titles they want to meet. Turnout then identifies relevant buyers attending the same event, reaches out to them via LinkedIn and email in the exhibitor's name, and books confirmed meeting times at the exhibitor's booth. The platform sends reminders to attendees to reduce no-shows, and exhibitors only pay for meetings that actually take place.
Target Audience
Primary customers are trade-show exhibitors, particularly small teams and startups that lack the resources to prospect and schedule meetings at large industry events.
Features
- Pre-show outreach and booking: Turnout contacts prospective buyers before the event and schedules meetings at the exhibitor's booth
- Targeted buyer identification: The service filters attendees by title and relevance to the exhibitor's goals
- Outreach in the exhibitor's name: All communication is sent via LinkedIn and email under the client's brand
- Meeting reminders: Automated reminders via LinkedIn, email, and text help ensure attendees show up
- Performance-based pricing: Clients pay $250–$399 per meeting, with no charge for no-shows
- Full-calendar management: The service aims to fill the exhibitor's calendar before the show opens, maximizing face-to-face time