Dub is a link management platform for marketing teams that lets users create branded short URLs with custom domains and generate customizable QR codes. It provides advanced link controls—such as UTM tagging, expiration, password protection, and geo/device targeting—and offers real‑time analytics on clicks, location, device, and referrer data, all within a collaborative dashboard.
Funding
Funding not disclosed
Founders
Product
Problem
Marketing teams often rely on generic short URLs and separate tools for QR codes, analytics, and link targeting, leading to fragmented workflows, lower brand consistency, and limited insight into link performance.
Solution
Dub offers a unified link management platform that lets users create branded short links using custom domains, generate customizable QR codes, and apply advanced link controls such as UTM parameters, expiration dates, device and geo targeting, and password protection. Each link is tracked with real‑time analytics covering clicks, geolocation, device type, browser, and referrer data, which can be viewed in a centralized dashboard. The platform also supports team collaboration, role‑based access, and enterprise‑grade SAML SSO for secure multi‑user environments. By consolidating link creation, branding, and measurement into a single service, Dub streamlines campaign execution and improves click‑through rates.
Target Audience
Dub is aimed at marketing, growth, and product teams that need a scalable solution for branded link creation, campaign tracking, and collaborative link management.
Features
- Branded short URLs with custom domains to reinforce brand identity and boost click‑through rates
- Free QR code generation for every link, with optional logo overlay and design customization
- Advanced link settings: UTM tagging, expiration scheduling, password protection, device and geo targeting, and link cloaking
- Detailed analytics dashboard showing clicks, geolocation, device, browser, and referrer metrics
- Team collaboration tools with role‑based permissions and enterprise SAML SSO integration
- API and webhook support for programmatic link creation and data export