Overlap provides an AI‑driven platform that automatically extracts short‑form clips from long‑form video content and formats them for social channels such as TikTok, Reels, and Shorts. Users create custom workflows that combine editing, vertical reformatting, and publishing, enabling brands and media teams to scale video output without manual editing. The service is sold on a subscription basis, with additional usage fees for API access and advanced analytics features.
Funding
Funding not disclosed
Founders
Product
Problem
Creators and media brands must convert hours of long‑form video into dozens of short‑form clips for platforms such as TikTok, Instagram Reels, and YouTube Shorts. Manual editing, formatting, and publishing create a bottleneck that limits publishing frequency and hampers audience growth.
Solution
Overlap delivers an AI‑driven, end‑to‑end workflow that ingests raw long‑form assets, automatically identifies high‑engagement moments, and generates vertical short‑form clips ready for social distribution. The platform’s lightweight editor refines AI selections, while built‑in scheduling tools publish clips to multiple channels on a predefined calendar. Real‑time analytics track views, click‑through rates, and audience retention, feeding back into the AI model to improve future clip selection. Integration points—including a REST API, CLI, and native platform connectors—allow teams to embed the service into existing content pipelines and automate repetitive tasks. All content remains owned by the user, with enterprise‑grade security and role‑based access controls.
Target Audience
The primary customers are digital media teams, social‑media managers, and independent creators who need to scale short‑form video output without expanding editorial staff.
Features
- AI-powered scene detection and highlight extraction that ranks clips by predicted engagement metrics
- Content‑aware vertical reframing that automatically crops and resizes footage for TikTok, Reels, and Shorts
- Integrated social planner with batch scheduling, cross‑platform posting, and auto‑generated captions
- Analytics dashboard showing per‑clip performance, audience demographics, and trend visualizations
- RESTful API and command‑line interface for programmatic workflow orchestration and CI/CD integration
- Role‑based permissions and end‑to‑end encryption ensuring content ownership and compliance
- Plug‑and‑play connectors for TikTok, Instagram Graph API, and YouTube Shorts publishing endpoints