TRYGR. provides an advertising platform that enables multi-brand e-commerce sites to monetize their digital spaces through unified sponsored product formats. This solution addresses the challenge of generating revenue from online traffic by allowing e-merchants to sell advertising campaigns directly to their supplier brands.
Funding
Funding not disclosed
Founders
Product
Problem
Multi-brand e-commerce sites face challenges in effectively monetizing their digital spaces and online traffic. They need solutions to generate revenue from their existing platform by leveraging their relationships with supplier brands.
Solution
TRYGR. provides an advertising platform that enables multi-brand e-commerce sites to monetize their digital spaces through unified sponsored product formats. The platform allows e-merchants to sell advertising campaigns directly to their supplier brands, increasing revenue and optimizing the user's browsing experience. TRYGR. supports clients from the creation of ad formats and construction of advertising offers to marketing and campaign implementation. By highlighting sponsored products from suppliers, e-commerce sites can increase online sales and improve product visibility.
Target Audience
The primary target audience includes multi-brand e-commerce sites looking to monetize their online traffic and supplier brands seeking to increase product visibility and sales through targeted advertising campaigns.
Features
- Unified "sponsored product" formats for native advertising within e-commerce sites
- Tools to create placements and manage advertising campaigns
- Solutions to highlight supplier products within the e-commerce platform
- Metrics to track transactional data, including carting, cart abandonment, and sales
- Reporting on ROAS (Revenue On Ad Spend) to measure advertising effectiveness
- eMerchandising capabilities to optimize product presentation and improve the browsing experience