Glimpse provides an AI-powered managed service for CPG brands to automate deductions management. The platform integrates disparate data sources to automatically classify claims, map them to GL codes, and proactively submit disputes for invalid deductions. This service recovers lost revenue, enhances operational efficiency, and provides clear visibility into the deductions landscape.
Funding
$8.4M raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.



BHKHFounders
Product
Problem
CPG brands face a significant challenge in managing deductions from distributors like KeHE and UNFI, which requires extensive manual effort to categorize, dispute, and reconcile these deductions. This process is time-consuming and often results in lost revenue due to invalid or incorrectly processed claims.
Solution
Glimpse offers an AI-powered platform designed to automate the entire deduction management lifecycle for CPG brands working with distributors such as KeHE and UNFI. The platform automatically imports and categorizes deductions in real-time, leveraging AI to identify potentially invalid claims. Glimpse then facilitates the dispute process and streamlines reconciliation by integrating with accounting systems like QuickBooks and NetSuite. By automating these processes, Glimpse reduces manual workload, accelerates processing times, and helps brands recover revenue from unjustified deductions.
Target Audience
Glimpse primarily targets retail-first CPG brands that sell through distributors like KeHE and UNFI and are looking to streamline their deduction management process.
Features
- AI-driven categorization of KeHE and UNFI deductions, extracting relevant details such as retailer and SKU.
- Automated assessment of deduction validity, identifying discrepancies and potential disputes.
- Integration with internal data sources and expert-crafted dispute strategies for thorough investigations.
- Streamlined reconciliation process with mapping to chart of accounts and integrations with QuickBooks and NetSuite.
- Real-time dashboards providing full visibility into deductions, including retailer, SKU, and other relevant details.
- Free KeHE, UNFI, and WFM sales dashboards for tracking and improving sales velocities.