Floret provides a platform that automates the management of chargebacks and trade promotions for consumer packaged goods (CPG) brands, enabling users to track deductions and recover lost revenue efficiently. By organizing and classifying chargebacks, Floret enhances transparency and allows brands to dispute invalid deductions, ultimately improving their bottom line.
Funding
$2.3M raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
Founders
Product
Problem
Consumer packaged goods (CPG) brands often face challenges in managing chargebacks and trade promotions, leading to revenue loss due to invalid deductions and lack of transparency. Manually tracking and disputing these deductions is time-consuming and inefficient, impacting profitability.
Solution
Floret offers a platform designed to automate the management of chargebacks and trade promotions for CPG brands, providing transparency and enabling efficient revenue recovery. The platform organizes and classifies chargebacks, allowing brands to easily identify and dispute invalid deductions. By providing insights into trade spend and deduction patterns, Floret helps brands optimize their promotional strategies and improve their bottom line. The platform offers varying tiers of features, including deduction management, trade planning, and accounting integration, catering to brands of different sizes and needs.
Target Audience
Floret targets consumer packaged goods (CPG) brands of all sizes, ranging from startups entering retail to established companies with significant annual revenue.
Features
- Automated chargeback organization and classification for improved transparency
- Deduction dispute management tools to recover lost revenue
- Trade spend insights by month, UPC, retailer, and category
- Integration with accounting systems for streamlined financial processes
- Tiered feature sets (Core, Plus, Premium) to accommodate different brand sizes
- Option to engage deduction dispute specialists for assistance