TrustMyContent provides a labeling service for digital content, including images, videos, and audio, that securely displays the provenance of each piece to combat disinformation and enhance audience trust. The platform also offers investigation services for identifying fake news and integrates the C2PA standard to ensure transparency and authenticity in content management.
Funding
Funding not disclosed
Founders
Product
Problem
The proliferation of disinformation and misinformation online makes it difficult for audiences to verify the authenticity and origin of digital content, eroding trust in media, brands, and institutions. Existing methods for tracking content provenance are often fragmented or easily circumvented, leaving digital assets vulnerable to unauthorized alteration and misuse.
Solution
TrustMyContent offers a suite of services designed to establish and showcase the provenance of digital content, helping to combat disinformation and enhance trust. The platform provides tools for labeling digital content, including images, videos, and audio, with verifiable origin information. Additionally, TrustMyContent offers investigation services to detect fake news and AI-generated content, as well as tools for integrating the C2PA standard to ensure transparency and authenticity in content management workflows. These services help media outlets, brands, institutions, and artists protect their digital assets and maintain credibility.
Target Audience
The primary target audience includes journalists, politicians, marketing professionals, influencers, media organizations, brands, institutions, and artists seeking to protect their digital content and maintain audience trust.
Features
- LabelMyContent: A labeling service for embedding provenance information into digital content (photos, videos, audio).
- InspectMyContent: Investigation and detection services for identifying fake news and AI-generated content.
- VerifyMyContent: A service for integrating the C2PA standard to display provenance, licenses, and relevant information.
- API & Custom Integration: Tailored integration of TrustMyContent services within existing information systems (websites, mobile apps, CMS, DMA).