TruNativ offers a line of clinically backed, clean-label nutrition supplements that replace sugar, provide high‑quality protein, collagen, and targeted nutrients using whole‑food extracts without artificial additives. Their products—including a zero‑calorie 1:1 sugar replacer, multipurpose cooking protein, advanced collagen peptides, and specialty blends for gut health and performance—are designed for easy daily use by health‑focused Indian consumers seeking evidence‑based wellness solutions.
Funding
$1.2M raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
Founders
Product
Problem
Consumers seeking healthier nutrition often face products with added sugars, artificial fillers, and unclear ingredient sourcing, making it difficult to maintain balanced diets without compromising taste or convenience.
Solution
TruNativ provides a portfolio of clean, clinically researched supplements that replace sugar, supply high‑quality protein, and deliver collagen and other targeted nutrients. Each product uses whole‑food extracts, is non‑GMO, and contains no artificial additives, allowing users to improve gut health, skin, joint, and performance outcomes without altering their daily routines. The range includes a zero‑calorie 1:1 sugar replacer, multipurpose cooking protein, advanced collagen peptides, and specialty blends for weight control, gut health, and muscle building. Products are sold online with hassle‑free delivery across India and are positioned as simple, ready‑to‑use solutions for families and individuals seeking evidence‑based nutrition.
Target Audience
Primary customers are health‑conscious Indian consumers—including families, fitness enthusiasts, and individuals looking for clean, effective nutrition supplements for daily wellness, performance, and specific health goals.
Features
- Everyday Sweet: 1:1 natural sugar replacer with zero calories, non‑GMO and no artificial ingredients.
- Everyday Protein: India’s first multipurpose cooking protein offering high protein content with clean label formulation.
- Advanced Collagen Peptides: Clinically backed collagen supplement supporting skin elasticity, hair health, and joint strength.
- Whey Protein Pro Blend and Raw Whey Isolate/Concentrate: High‑purity whey products designed for muscle recovery and daily protein intake.
- Everyday Fiber: Soluble fiber blend aimed at improving gut regularity and supporting weight management.
- Creatine Monohydrate: Pure creatine supplement for enhanced strength and performance.
- All products are formulated from whole‑food extracts, free from added sugars, harmful fillers, and artificial additives, and are supported by clinical research.